You became a chiropractor to serve people, not an insurance company. You deserve to run a business that aligns with your values, supports your family and lights you up. Cash-based care isn’t just a pricing model – it’s a philosophy rooted in freedom, trust and respect for your patients and for yourself. Here's why - and how - to do it.
Brandon Hoffman, BA
Brandon Hoffman’s lifelong exposure to chiropractic care and practice management, growing up in a family of successful chiropractors, has shaped his deep understanding of the profession. He serves as the market development executive for ChiroSecure with a specialty in risk management and managing complex coverage relationships. His extensive experience includes working closely with the claims team and directly advising chiropractors on managing in office incidents. Brandon also collaborates with the World Health Organization (WHO) as a member of the Quality of Care and Patient Safety Working Group, the Traditional Medicine Reference Group, and the Education and Implementation Committee for ICD-11.