Patients are no longer just searching; they are asking. Consumers increasingly use AI-powered platforms such as ChatGPT, Google Gemini and Perplexity to ask complete questions in conversational language. Instead of typing “chiropractor Miami,” patients may ask, “What is the best nonsurgical treatment for sciatica?” or “Who helps pregnant women with low back pain near me? This shift represents one of the biggest changes in healthcare marketing since the rise of Google itself.
Chinese Robots as Chiropractors?
With all the highly sophisticated robot activity on display these days, it makes one wonder whether a robot could give a real massage. We have all seen small foot or back massage cushions, and expensive recliner chairs with multiple massage functions. But could a robot deliver a massage that closely mimics human touch? It turns out, several companies are way ahead in exploring human-like touch research - which leads to the obvious question for our profession: Could a robot give a real chiropractic adjustment?