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Online Efforts That Convert Traffic Into Patients

By Stephanie Beck

Most chiropractors are using "dinner with the doc," "refer a friend," customer appreciation days, grand openings, health fairs, chamber of commerce meetings, and other networking events to get new patients. These are all quite effective; in fact, you should be implementing at least one live event every quarter (some more...

A New Era of Injury Awareness Means a New Focus on Prevention
By Kent Greenawalt

Joint Supplements for Athletes (Part 1)
By Robert Silverman, DC, MS, CCN, CSCS

Adjusting the Occiput on the Atlas
By Marc Heller, DC

Connections Worth Making
By Donald M. Petersen Jr., BS, HCD(hc), FICC(h), Publisher

What's Triggering That Point?
By Warren Hammer, MS, DC, DABCO

A New Era of Injury Awareness Means a New Focus on Prevention

By Kent Greenawalt

Despite a dramatic Super Bowl last month, the National Football League has taken quite a few hits lately concerning player injuries, particularly concussions. As famous sports commentator Frank Deford said last fall, citing recent reports, "[A]lmost one-third of NFL players will suffer long-term cognitive problems. Granted,...

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The Easy Way to Learn How to Document ICD-10

By Evan Gwilliam, DC, MBA, CPC

The 2015 Work Plan for the Office of the Inspector General (OIG) includes a focus on chiropractic services. This means chiropractors can expect to see more audits and reviews in the coming year because private payers pay attention to the OIG's focus as well. It is more critical than ever to make sure documentation can stand...

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Adjusting the Occiput on the Atlas

By Marc Heller, DC

You may never see a particular set of patients in your office – the ones who are either afraid of neck adjustments or have had a bad experience. A vast majority of those who had a bad experience did not have a life-threatening vascular event. They just got hurt; maybe it was mild or maybe it was significant. Either way, they...

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