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VOLUME 31, NUMBER 10
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Creating Lucrative Private Retreats that Heal You and Your Clients
Imagine that you've just wrapped up your most profitable day ever, leaving your treatment room with a check in hand for $1,500. How many clients would you have to see to earn that much in a day? Fifteen at $100 a session? Ten at $150? Six at $250?
Economics of Complementary/Integrative Care
Although this column doesn't usually feature a book review, we're going outside of our usual public health format to discuss a new book written by Patricia Herman ND, PhD.
The Power of Inhalation: Diffusing Essential Oils
When using essential oils as part of a massage practice, most of the focus goes on properties that can help relieve muscles and joints when applied topically.
What's Your Story?

It's all too simple, yet essential. The universal question that often times we're asked by clients when we start a massage session. At least, with the chatty ones looking for conversation.


Key Nutrients for Maintaining Musculoskeletal Health
As a chiropractor, I fully appreciate the amazing potential of manual therapy. Whether that therapy is a chiropractic adjustment, therapeutic massage, or some of the many other effective body work options; people generally have a wonderful response.

Happenings in Our Evolving Profession
Good things seem to be happening for our profession and recent developments show we are all on board. Talking about being on board, this September The Veterans Express-Purple Heart Tour is expected to make its way out of the station.
Help in Understanding Parkinson's, Part 2
In part one of this series from the April issue, I presented an understanding of Parkinson's disease (PD), its symptoms and current medical treatment.

Judge Lifts Stay of Florida PIP Injunction
Circuit Court Judge Terry P. Lewis lifted an automatic stay of a temporary injunction against the Florida Personal Injury Protection law.
Peer Points: Stories of Practice Success
When patients go see Arizona-based acupuncturist Jing Liu, it is to get top care from an practitioner well versed in all aspects of Traditional Chinese Medicine.
Herbal Medicine: Go Mainstream
When it comes to practicing herbal medicine in a mainstream setting, there are a number of important points to understand when it comes to prescribing formulas. Some important questions to ask are - what method of prescribing and dispensing is most effective in this setting?
Healing Leaders

Energy is a hot commodity. Society pays dearly for it and for the expertise of those who know how to cultivate it.


Massage Helps Hospital Patients Manage Pain
The authors of this publication, Adams and colleagues, suggest pain management within the acute care setting is a focus of empirical study by researchers, healthcare facilities and accreditation organizations throughout the United States.
Helping Infertility Patients with the Spirit Essence
As many of you know, when it comes to treating infertility, we are dealing with a patient population that is, generally speaking, in emotional turmoil. These patients often experience fear, anxiety, despair, hopelessness, grief and anger.
Muscles as Team Players
Synergistic dominance occurs as "helper" muscles are recruited to take over function when a "prime mover" muscle fails, much like when a football coach calls in the substitute players when a key player is injured.
Adventitious Tissue Structures of Elevated Tissue Density
A 12-year-old boy was brought into my clinic complaining of pain in his right heel, which impaired his ability to participate in sports, even to walk normally.
Freeing the Heart: Protection of the Hip and Shoulder Joints
As we continue with this current series of articles on Freeing The Heart, if we consider the basic physiology of the human circulatory system, it seems evident that when the heart and lungs reach full expansion with a minimum of resistance, the heart will eject more blood and at a greater velocity.
There Are No Secrets: Treating Complicated Conditions with TCM
Including standardized extra points, there are just over 400 acupuncture points on the body. You get 400 and I get 400 - same. Yet, time and time again treatment protocols are coveted as if they were some secret formula only intended for the right and privileged.
The Spirits of the Points: The Gall Bladder Official
The Gall Bladder is known as The Official of Decision Making and Judgment. In any given day, this Official makes countless decisions – conscious and unconscious, which influence every aspect of our being.
You are What You Eat Part II: Integrative Protocols
In the previous installment of this article I discussed important ideas concerning gastrointestinal health and foundational ideas from TCM, which can provide key insights into creating effective protocols for healing the gut.
Dealing with Painful Foot Injuries, Part 2
In part one of this two-part series, published in the April issue, we began talking about foot pain and discussed several different injuries that affect that area of the body. Now we're going to move on to give you practical tips for soothing the feet.
Helping Patients Through Pregnancy Loss
There is a lot of focus in the acupuncture world on fertility and helping women get pregnant. It's exhilarating to hear the news that a patient is expecting a baby. The other side of that is pregnancy loss. That includes abortion, miscarriage or stillbirth.
A Freebie
Let's face it – patient evaluation takes time. Unless you are really into the diagnostic evaluation game, you probably have found the formal exam protocol tedious if not downright annoying.
Creative Strategies to Boost Your Business
Years ago I realized the truth behind the saying that the definition of insanity is doing the same thing over and over and expecting a different outcome. I find that so many people, either personally or professionally, are "insane" by that definition.
The Massage Profession Must Continue to Evolve
Evolution is defined as any process of formation or growth, development, as well as a process of gradual, peaceful, progressive change or development by Dictionary.com.
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Soft Tissue

By Warren Hammer, MS, DC, DABCO

Current Article
About the Columnist

Other Articles

Should We Adjust the Painless Fixation?
     April 9, 1993 (Vol. 11, Issue 08)
Another Look at Carpal Tunnel
     March 12, 1993 (Vol. 11, Issue 06)
On Stretching
     February 12, 1993 (Vol. 11, Issue 04)
Muscle Tightness
     January 15, 1993 (Vol. 11, Issue 02)
Elbow Tendinosis -- Friction Massage
     December 4, 1992 (Vol. 10, Issue 25)
Tendinitis, Tendinosis -- New Terminology
     November 6, 1992 (Vol. 10, Issue 23)
Eccentric Exercise for Tendinitis
     October 9, 1992 (Vol. 10, Issue 21)
Some Good News on Lumbar Stenosis
     September 11, 1992 (Vol. 10, Issue 19)
Is the Facet Syndrome a Myth?
     August 14, 1992 (Vol. 10, Issue 17)
Muscle Testing -- EMG
     July 17, 1992 (Vol. 10, Issue 15)
Diagnosing a Meniscus Tear
     July 3, 1992 (Vol. 10, Issue 14)
Disorders Only Deep Friction Can Cure
     May 22, 1992 (Vol. 10, Issue 11)
The Cincinnati Multidisciplinary Seminar
     April 24, 1992 (Vol. 10, Issue 09)
The Clicking Shoulder
     March 27, 1992 (Vol. 10, Issue 07)
Doc Gooden's Shoulder
     February 28, 1992 (Vol. 10, Issue 05)
The Psoas Syndrome
     January 31, 1992 (Vol. 10, Issue 03)
An Exercise in Diagnosis
     January 3, 1992 (Vol. 10, Issue 01)
Eccentric Overload
     December 6, 1991 (Vol. 09, Issue 25)
A Functional Report of Findings
     November 11, 1991 (Vol. 09, Issue 23)
Shoulder Instability
     October 11, 1991 (Vol. 09, Issue 21)
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 Dynamic Chiropractic
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